Research output per year
Research output per year
Search results
-
2019
What colour and light do in service atmospherics: A neuro-marketing perspective
Ozkul, E., Boz, H., Bilgili, B. & Koc, E., 2019, Advances in Culture, Tourism and Hospitality Research. Emerald Group Publishing Ltd., p. 223-244 22 p. (Advances in Culture, Tourism and Hospitality Research; vol. 16).Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review
21 Citations (Scopus) -
2015
Targeting millennials in an emerging market: A qualitative study on the value systems of Generation Y in Turkey
Farina, I. A., Arda, Ö. A. & Biçer, B., 16 Oct 2015, Current Approaches in Social Sciences. Peter Lang AG, p. 139-149 11 p.Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review